Marcus visits a high end dog food store that calls itself the "Trader Joes" of dog food. He offers advice on how they can change their marketing techniques and reverse the companies debt. He changes the store's method in order to grow profits.
The Profit visits a women who is a business owner. She gives insight into the mission behind her brand and how each product has a meaning. Marcus learns how being a business owner can differ in another country.
Elena gets the Secret Millionaires Club to help the school make their car wash a success by executing an advertising plan.
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