Ron calls April into his office to ask how a website knew his name. She explains that websites store cookies, which contain data about you. Ron finds this to be an invasion of privacy and throws out his computer.
Donna comes to talk to Leslie and Ben about being concerned with working for Gryzzl. They sent her a box of items filled with things that she talks about in her text messages.
Richard testifies in front of Congress to talk about how Pied Piper's decentralized internet can change how companies collect data and how big companies have monopolized much of the internet's services.
Jimmy discusses how ads have been interwoven into American popular culture. They first found their home interspersed in television programming, then in popups, and more recently in the news via the Internet. Jimmy states that the nature of ads and their placement have adapted to changes in technology.